So Facebook has a new feature.

On the right hand side, it’s long since had little faces, with names, and the phrase ‘you have one mutual friend’. Which is fine when it’s that guy from uni who I never got round to adding but less useful when it’s a passing acquaintance of someone I randomly met at a pub after Facebook friending briefly became the new swapping numbers. And that’s passably useful, I guess, although there do seem to be only about six people going round and round in that slot like they’re terrifyingly stalking me and they have no idea.

Underneath that is the new feature. This is a someone on my friends list I’ve presumably not contacted in a while (or, I haven’t messaged on Facebook because I genuinely know them). It has their name and face, then says ‘catch up with him’ and ‘write on his wall’. The only use I can possibly think for this is that it will keep reminding me of which of my lesser-seen friends’ names connects to which human face. That’s a useful service, like flashcards for babies learning to speak, and naturally it’s only trying to help (and by ‘help’ obviously I mean, ‘ensure I do as much of my communication as possible via Facebook and not only read their ads but force my friends to read their ads’). I just feel like any day now Facebook is going to pop up a picture of an ex with a link saying ‘what happened to that nice girl you were seeing?’.

Well, thanks, Facebook. You’re helping a lot.

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I’ve raised this issue with Facebook twice now and they’ve not responded, so I’m blogging it.

The crux of the matter, I think, is that Facebook wants me to see it as an entity in its own right, whereas I want it to be a tool. It’s arguably a meaningless distinction, but it can make a big difference to attitude. The email alerts are a big part of this. Because here is what happens when someone sends me a Facebook message:

  1. Facebook emails me to tell me I’ve got a Facebook message from my friend.
  2. I visit Facebook to read the message.
Here is what I want to happen:
  1. Facebook forwards the message to me as an email from my friend.
Now again, this is a small distinction, but under my sytem I might get this email:
From: Clare Hunter <message1083610240352@facebook.com>
To: Andrew Taylor <taylor.andrew+facebook@gmail.com>
Subject: Stuff to do

How about going to see a film tonight?

View message in Facebook: http://www.facebook.com/n/?inbox/readmessage.php&t=1083610240352&mid=ee5fa4G3a92783G34fb8cdG0
Alter alert settings: http://www.facebook.com/account
And, if I replied to that email, I’d expect my reply to be sent to my Facebook contacts. Under the present system, I get this email:
From: Facebook <notification+5euiut_h_@facebookmail.com>
To: Andrew Taylor <taylor.andrew@gmail.com>
Subject: Clare Hunter replied to a thread on Facebook…

Clare sent a message in reply to a thread.

Re: Stuff To Do

“How about going to see a film tonight?”

To reply to this message, follow the link below:
http://www.facebook.com/n/?inbox/readmessage.php&t=1083610240352&mid=ee5fa4G3a92783G34fb8cdG0

___
This message was intended for taylor.andrew@gmail.com

Want to control which emails you receive from Facebook? Go to:
http://www.facebook.com/editaccount.php?notifications&md=bXNnO2zME0Zy5MjcMDMbODg0O3Q9MTA209NjM1zYxMDMjt0bz02MTQxNzM0Nw==&mid=ee5fa4G3a92783G34fb8cdG0

Facebook’s offices are located at 1601 S. California Ave., Palo Alto, CA 94304

Firstly, almost the whole of that email (including the entire first paragraph) is non-message related, which is to say, wasted space. But worse than that, I’ve got an email from Facebook instead of a message from my friend. My email software (in this case, GMail’s web interface) knows how to file messages. They’re from someone, to someone, and on a subject. So, if I want to search for messages from Clare about stuff to do, I can do that. Except I won’t find it, because this email is from “Facebook” and is about “Clare has sent you a message on Facebook”. It appears in my inbox as a generic Facebook message and I have to read it to see which it is. It threads with other messages Clare has sent me instead of other messages in the same conversation, and the whole thing just isn’t satisfactory. This sort of thing was fine in 2001. Now, it’s not good enough. The web has matured and Facebook hasn’t done well at keeping up.

Now I realise that the email above does include my friend’s message in its entirety, so you’d be forgiven for thinking that I’ve no reason to actually visit Facebook unless I want to reply. But if someone replies to a message before I’ve read it in Facebook, I don’t get another email. Facebook reasons, in the manner of those quaintly archaic ‘forums’ that just about still exist, that once I’ve got one message I’m committed to visiting Facebook to read it. So there’s no need to keep me posted. Here, again, Facebook is acting as if it is a website I actively want to interact with. It isn’t. I want it to be transparent to the point of being invisible.

It’s no longer good enough to import. It’s no longer good enough to be an application. Facebook has to become a server that I can use however I like. That is how it will survive. Twitter’s massive growth has been mostly put down to its excellent API that allows people to use it however they like. Facebook can import my Google Reader items and blog posts, but its outgoing RSS support is patchy at best. It can import my tweets, but it can’t tweet my statuses. It can email me when I have a friend’s birthday coming, but it can’t export them to iCal format (although someone made an app that does). Facebook has two RSS feeds and an impenetrable and limited pseudo-API that’s mostly used to annoy users with shitty quizzes. Recently I’ve been discussing with a professional network administrator who can’t figure out how to synchronise a Facebook page and an external website, because it doesn’t occur to Facebook that anyone would want to.

Facebook has ideas well above its station and needs taking down a few notches. Then it can focus on actually doing what users want it to do instead of what it would like to do.

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Since you are reading an internet site, I’m going to assume you know that Facebook recently changed its look a bit. It did so for several good reasons, and generally the site is better for it. That, of course, has utterly failed to stop loads of idiots crying about it purely because they think nothing should ever change. Here, for example, is a TechCrunch post claiming, falsely, that 94% of users dislike the changes. This is based on a survey Facebook did. There are a number of reasons why it’s not interesting or useful information. The most interesting is probably that polling users is actually a massively unhelpful way of finding out what they like. People will report one behaviour and actually exhibit another, or they will report one belief or preference but act on an entirely different one. The only way to test these things is to run both options and see which is most successful. A less interesting reason that the 94% figure is nonsense is the survey’s response: 800,000 people voted, but Facebook claims to have over 175,000,000 users, so it would be more accurate to say that 0.3% of users hate the new look and 99.7% of users don’t care enough to register an opinion. Certainly I didn’t vote, and I rather like the new look. Also, people have only had a few days to get used to the new design, so it’s like asking someone from Sheffield if they’d rather use chopsticks or a fork.

This, in case you have forgotten, is what is now known as ‘The Old Facebook’ (source):

This is what the angry shouting Facebook Luddites are demanding be restored, despite the fact that when it was new, the same people hated it and demanded the return of the previous one. I don’t even remember what that one looked like.

Now that I’m used to the new look, I find the above rather cluttered. There’s a pointless separate feed for status updates, and the feed prioritises information like ‘Cassandra wrote on Dan’s wall’ when the real information is the message itself. The New Facebook prioritises that instead (unfortunately, there’s nothing particularly good to demonstrate this with on my feed at the moment):

This is, of course, just stolen wholesale from Twitter, and in some aspects too obviously so. (See also, the results page of Yahoo! Search, which looks offensively Google-like.) But it’s clean, and clear, and simple, which are important. It’s basically fine. That’s why 99.7% of people don’t apparently care about the change. But as with the last redesign, there’s a subtler change under the hood that goes along with it. Facebook was getting massively complicated. It needed simplifying, so now it’s almost like a richer version of Twitter (although the differences in implementation mean that in practice the two sites are really not much like each other).

The problem is that that’s not finished. It has to change more. The status updates are basically gone — I found that there’s now no distinction between updating your status and writing on your wall — but this means that while you can write long treatises on other peoples’ walls, you’re limited to Twitter-style bullet-points on your own. You’re expected to write a Note if you want more space, and the whole thing doesn’t feel coherent. Similarly, the ‘wall-to-wall’ thing (which has never worked in any real sense) still needs work. You can’t post the same thing to multiple walls, and while you can ‘comment’ on someone’s post on their own wall, the standard reply to their posting on your wall is to post on theirs, and that results in a limited one-to-one semi-public conversation with no clear links to tie it together. They’ve actually stolen some of Twitter’s most annoying flaws. They need to tie the whole thing together, remove the vestigal traces of the old ’status’ line (which frankly never made any sense), allow the same post to appear on multiple walls, and build a real wall-’reply’ feature. As part of that, they also need to deprecate the status-’comments’ system and tie up the ‘notifications’ thing, because I get annoyed at having two separate feeds.

Also, if Facebook are still intent on having ‘groups’, they need to make them more prominent: group discussions should appear in your home feed. Otherwise, it takes too long to check them all and conversation dies. It’s meant to be a social network — the groups are really not social. People use it as a way of endorsing statements, and there are far better ways of doing that. Lastly, the emails they send out when you get a message or a wall post are currently ‘from’ Facebook ‘re:’ John sent you a message, when they should be ‘from’ John ‘re:’ do you want to go to the cinema. This would integrate with Thunderbird and GMail’s threading features and be generally faster and easier to use. It would also blur the line slightly between email and Facebook messages — if I could reply to a Facebook message by replying to the message in GMail, that would be great. (If that happened, I’d also like to be able to have Facebook send me my own messages so that GMail would have a copy.)

The philosophy behind this design seems to be similar to a ‘rich-media Twitter’, and if they pursue that idea then Facebook could become a very friendly and easy site to use. Simple, clean, and consistent. And basically, nothing like this fucking stupid suggestion from Holy Taco:

This is a cutting satire of Facebook’s increasing clutter, which would perhaps be pretty clever were it not for the fact that there is now less stuff on the Facebook home page than there ever has been. It looks more consistent and coherent, and has clearly made steps in the direction diametrically opposite to what this alleged spoof version is attempting to parody.

In summary, if you prefer the old Facebook then that’s very probably reasonable. But if your reasons for holding it are sufficiently dumb then it absolutely is possible for an opinion to be flat out wrong. Whoever designed the above image, for example, hates the new Facebook for reasons that demonstrably make no sense, and while he (I presume he is a he) is quite entitled to do so, we would be well advised to ignore him until he starts talking sense.

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I use Facebook and I like it, but it infuriates me with pages of requests from well-meaning friends to install pages of inane applications. Personally, I don’t want a little vampire on my profile. I don’t see what the point of having him there would be. I don’t care if pirates or ninjas win. I don’t want a graveyard on my profile, or a solar system, or an aquarium. I don’t want to compare myself to things, I don’t want a “fun wall” or an “advanced wall”. I don’t want to know what you’ve “voted” me and I don’t want to do a quiz.

And I’ll get several requests for each application. But you can stop them. When you get a request, don’t click “accept” or “ignore”. Click the application’s name, then click “block application”. This will stop any future requests from getting through. Then click “ignore”.

Once you’ve blocked Fun Wall, Advanced Wall, Zombies, Pirates, Ninjas, Pirates Versus Ninjas, My Garden and My Aquarium you’re pretty much safe. This blacklisting will still allow the non-shitty applications to contact you and you’ll still be able to read things posted on other people’s Fun Walls or whatever.

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…Moto?

May 23rd, 2007

Facebook allows anyone who wants to to buy little “flyers”, which it then displays to anyone in the approprate network on a random basis. The Metro informs me that the Labour deputy-leadership contest is being fought in no small part on facebook. The other day, it gave me this one:

Goodbye Tony, Hello ..?

There are a number of things wrong with it. Firstly the punctuation and composition of the headline. Secondly, it implies, using no fewer than sixteen (and probably twenty-six) question marks, that there exists any uncertaintly about who will be the next Prime Minister. But mostly, it is blatant false advertising.

If you click the flyer, it takes you to Labour’s “Leadership Contest” homepage, which is adorned with a big ol’ picture of Gordon Brown. This page carries a link to what appears to be a list of candidate. Whether one item can constitute a list is a matter for either philosophers or linguists, depending on a matter of semantics (or, perhaps more practically, whether you are a philosopher or a linguist), but I’m damn sure it can’t constitute a decision. There is, as everyone knows, only one candidate. So how the hell do Labour think they can offer me “the chance to decide the next Prime Minister of Great Britain”?

And if they can’t make a flyer without getting every single aspect of it dead wrong, how can I expect them to run an entire country? My God, it’s like having the contestants on The Apprentice running the country sometimes…

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Facebook Is Great

April 28th, 2007

A while ago I was bullied into joining Facebook. And I’m glad I did, because it’s fantastic.

Facebook, for those who aren’t members, is a “social networking” site. You make a page for yourself, then you add friends to your list. In that sense, it’s just like MySpace, but the difference is that MySpace is shit and Facebook is fantastic. MySpace gives you a little page to write on and a way to send messages, and a contact list, and that really is it. That’s just called “the Internet”. Google give me all that, with nicer layouts, and don’t try to play Slipknot at me every time I visit a page.

Facebook is more for Real Life Friends. If you tell Facebook you’ve got a new girlfriend then it’ll tell all your friends for you. And you can put your address and phone number on it and be sure only your friends can see them. It’s very useful, and it’s been great for my social life because I get invited to more things through Facebook. Mostly I think this is because it gives you a list of all your friends when you make an event and lets you choose who to invite. My last party I invited people I’d never have thought (or been able) to invite without it, and consequently had a fantastic time.

Facebook Gifts

Some people say Facebook is a privacy concern. Some people are idiots. They’re mostly the same people who say Google are a privacy concern. (Not really sure why I’m hyperlinking Google, but it seems polite since I did MySpace and I hate them.)

I can see why people might be concerned about Google. They have all my emails, via Google Mail. Doubtless these contain my address, bank details and so forth somewhere. (They know my bank details anyway because I use AdWords, but let’s pretend I don’t.) They also know what things I’ve been searching for, my favourite websites (via Google Reader), my web history (if not by Google Web History then by AdWords tracking cookies), and so forth. And that concerns people.

I’ve never understood the problem with tracking cookies. They don’t know who you are; they just know that this particular computer has visited website A and website B, and if that lets them know that the person sat in front of it is more likely to want product A than product X then that’s good, surely? It means I’m more likely to see adverts for things I want, which is good for me as it lets me know about awesome things I might want to buy, and it’s good for the advertisers as it means they get more clicks, and it’s good for me as it means I have to see fewer adverts to keep my favourite sites in profit. Everyone wins, and nobody has any significant privacy concerns.

And sure, Google index all my emails, but all email providers do that. And sure, a computer scans them for advert-inspiring words, but it’s a computer. It can’t read; it just executes its little programme. The only valid concerns with any of Google’s services are what happens if they get hacked, and that they have the capability, just like all search engines, browser plugins, ISPs and email providers, to monitor your Internet use. But really, don’t you think they have better things to do than spy on strangers?

Much the same is true of Facebook. People say it’s creepy having all that information about yourself on the Internet, but it’s not really “on the Internet”, is it? It’s on one server, which nobody can access without your express permission. And Facebook only knows what you tell it, and only shares what you let it. If you know what you’re doing with Facebook then it’s of no concern, and if you don’t know what you’re doing with something, learn before you use it.

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